By the 1980’s an entire culture arose around business cards. Wood-cutting technology and letterpress techniques gave way for business card mass production, allowing businesses of all sizes to give contact details out to potential clients, customers and collaborators. The upper class still held onto their aversion towards the informal, but this became widespread in the US. Both the “visiting card” and “trade card” were merged into one, and handed out in far less formal situations. Exchanging contact information became essential. The industrial revolution, amongst all of the other adaptations it had on the world, also created a more casual space to network professionally. Trade cards were printed on both sides, with one side containing promotional information about the business and the other side featuring a map of where the business was located. To combat this challenge, “trade cards” were invented specifically so people could find businesses with much more ease. In the 17th century, addresses were not commonplace. Privileged houses had card trays, also ornate in construction, so those visiting could leave a card. These cards were shaped and sized similarly to playing cards, were engraved with gold, included bold typefaces and became a staple of the elite. Often to announce the impending arrival of prosperous or aristocratic people to their local town or home, the cards were also used for a wide variety of social interactions, from business to dating. Let’s transition to 17th century Europe, where cards were used quite similarly. Paper weight, quality of design and the age of consorts offered clues into how elite the person the card represented was. These cards were exchanged when there would be a meeting request, as well as when credentials were needed to be proven in order to visit an elite establishment. Rely on Insty-Prints for all your business card printing and design needs.Business cards first appeared in 15th century China as “visiting cards”, where people would carry around small cards to explain how important they were. With our high-quality designs, you will be able to capture people’s attention and make a lasting impression. Having a well-designed business card with a skillfully developed logo communicates both experience and expertise to anyone who holds it. Our business card printing options include:īusiness cards are not an outdated marketing asset they can help create a memorable experience, so you are top of mind when they need your product or service. Our personalized business cards can help enhance the professional look you want to present to customers, prospects, potential employees or potential employers.Įveryone must carefully design their business card because it is the only opportunity to make a strong first impression. Whether you are looking for a matte, glossy or textured card, our business card designer will make sure the end result looks just how you envisioned it. ] Create a One-of-a-Kind Business CardĪt Insty-Prints, we can help you make unique business cards with our large selection of paper stock and printing finishes. Marketing has evolved in recent years, but business cards are still an effective direct marketing tool because they quickly build a personal relationship unmatched by electronic marketing. This means that you need to have portable marketing materials accessible and at your fingertips – wherever you go. You never know when you could encounter a potential lead.
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